Here’s a Quick Way to Become Successful at Tweeting | #031

Twitter is a powerful tool that can greatly benefit your hospitality properties brand by reaching out to your followers & providing enormous public relations.  

Welcome to another edition of hospitality property school. 

Today we are going to talk about how Market Successfully on Twitter.

So with many social media options available why should you consider Twitter as a marketing option?

The key to being successful on Twitter is sharing the right information, whether it’s your links or other content.  

 If you are considering Twitter as a part of your marketing strategy, here are a few interesting facts. 

 Twitter Company Statistics 

Total number of registered Twitter users                  695,750,000

Total number of active Twitter users                          342,000,000

Number of new Twitter users signing up every day 135,000

Number of unique Twitter site visitors every month 195 million

Average number of tweets per day                                   58 million

Number of Twitter search engine queries every day   2.1 billion

Percent of Twitter users who use their phone to tweet     43 %

Percent of tweets that come from third-party applicants      60%

Number of active Twitter users every month                  115 million

Percent of Twitters who don’t tweet but watch                       40%

Number of days it takes for 1 billion tweets                         5 days

Number of tweets that happen every second                           9,100

What are some of the other reasons you should consider using Twitter as a marketing tool?

• Communication

Twitter is an easy way to keep your followers up to date with current information about your hospitality property. It also lets followers communicate with you. 

• Generating Leads

Tweeting about special offers or events can encourage your followers to find out more, potentially leading to bookings. 

• Showing your brand's personality

Twitter is a chance to liven up your properties image. 

• Researching trends

Searching or following tweets can give you an idea of trends and topics that Twitter users are interested in. 

• Seeking feedback

Many hospitality properties use Twitter, to invite online feedback, reviews or comments. 

• Providing customer service

For Twitter-savvy customers, asking questions and getting services via Twitter is very convenient. 

Some things to think about when tweeting